Category Archives: affiliate marketing

Enhance your Business Growth with Valuable Affiliate Tips

More and more companies globally are in search of latest marketing tips to widen their business growth. Successful companies today are heading towards Affiliate form of marketing to reward affiliates for generating visitors to boost their business. Affiliates receive their payments only when sales are completed and hence this method proves to be an efficient and cost-effective tool.

Here are some Affiliate Tips for you to consider –

  • Choose the right niche If you enjoy shopping for sports related items, then start off by looking at Adidas or Puma and hence you can have products to choose from. Try to market something which you enjoy.
  • Chose the most suitable affiliate program While you compare affiliate programs, you should always consider more than just the amount of commission you’ll earn.
  • Search for a mentor Try making some queries to yourself like – Which products you want to promote? How can you attract visitors to your website? Once the visitors have come on your site, What will you do convert them to sales?
  • Join a communityIn addition to a mentor, you should be consider enrolling in a community of like-minded people where you can post queries and seek unique feedback.
  • Get a free blogSet up a free blogging platform like WordPress or Blogger to create a site for free which can earn you money.
  • Stay Focused Don’t get fooled by random promotions of different products on the same site which, from a visitor’s point of view, can be misleading. Stick to a single topic.
  • Provide more information
  • Collect the information in detail about each product and publish it so that the consumer feels confident enough to make the purchase after reading your site.
  • Stop spending money The motto of affiliate marketing is to make money. Concentrate on free traffic generation instead of spending money.
  • Content is king Keep updating your site regularly. Publish more articles, product reviews, visitor feedback and other information for attracting more visitors to your website.
  • Don’t rush for results

Always remember that this is not a get rich quick scheme. Never expect to put up a website tonight and wake up in the morning with your first pay cheque!!

Go for it the right way and latest Affiliate marketing tips will give you the flexibility to work when you want, where you want, and on whatever niche you want.

Guerilla Marketing Strategy-Maximum Buzz From Limited Resource

Traditional marketing includes hiring of public relation firm and advertisement on radio or television, these strategies are effective but expensive as well. On contrary, guerilla marketing is a low-priced alternative. Moreover, the size of audience is decreasing by traditional marketing whereas number of influenced audience of guerilla marketing is increasing. Guerilla marketing strategy reaches maximum spectators searching for modern and fun-loving companies because they use creativity and unexpected ways to reach them. They follow different strategies to create maximum buzz from minimal resources.

  1. Create buzz:

Instead of starting from top of purchasing chain, start from grassroots level. Initiate with an in local college newspaper and hand out product samples to collect feedback. Run a contest with unexpected challenge or prize. These tactics will create maximum buzz in people and make them talk about company or product.

  1. Go viral:

Social media is not limited to kids anymore. Businesses are utilizing Facebook, Twitter and other platforms to spread awareness of products. Using these latest strategies will make company modern and forms an appealing prospect for younger consumers. Ensure that viral marketing streams are interactive and create authentic voice to identify potential users.

  1. Use a stunt:

In order to pose big impact on audience, go for a big stunt. Establish an event or activity that is mysterious and ongoing. Provide T-shirts printed with logo and ask them to wear on event day; people who will see the shirts will wonder the meaning and search for relative information regarding the same. Select a world record related to business and challenge whole town to defeat it. Create a fun-loving stunt with only one objective to raise awareness of your brand or products.

Guerilla marketing is a great way to promote a product or service without having a large budget. It should include anything and everything to spread a word about product and service. When planning guerilla marketing strategy, list all important methods and tactics you intend to implement and start with it now.

4 Popular Marketing Strategies

With rapid advancement in science and technology, numerous new products related to different fields have been invented in the last few decades. A myriad of business organizations who produce and sell these products are constantly trying to find new ingenious ideas to increase their customer base. These business organizations are in constant battle with each other to win over the maximum share of the market segment. The main objective of this blog is to offer an insight in to some of the most popular marketing techniques in practice around the world:

Affiliate marketing– This is an extremely popular marketing procedure which involves a huge commercial venture hiring affiliates to promote its products. This strategy is implemented through internet marketing. Popular websites advertise the products of leading e-commerce websites on their web pages. The affiliate theme mainly involves four parameters i.e. customer, publisher (the hired affiliate), network (the affiliate services available) and merchant. The greatest advantage of this marketing strategy is that the merchant has to remunerate the publisher only for the business opportunities brought by him.

Niche marketing– Niche marketing refers to producing and promoting those goods and services which are meant only for a particular market segment. These products are not used by everyone. For instance the sports channels around the world are viewed only by sports lovers. The most expensive car brands are only meant for elite class people. The advantage of using the niche theme is that if properly implemented, a business enterprise can capture the entire or a large portion of the market segment.

Guerilla Marketing– This marketing strategy involves using unconventional promotional campaigns for using products and services. Some of the most popular guerilla marketing strategy are public demonstrations, free distribution of products, flash-mob presentations etc. The advantage of these using this strategy is that it is less expensive than some of the other marketing strategies and relies more on ingenious thinking.

Social media marketing– This strategy refers to using various types of social media like Facebook, Twitter, LinkedIn and Pinterest for marketing goods and services. In the past few years millions of people have joined social media websites around the world. The main function of these sites is to help people with common interests to bond with each other. If used intelligently, this process can prove extremely beneficial as it has unlimited scope with regards to attracting prospective customers. It is also less expensive than some of the other promotional methods.